Over the weekend, Stephanie tweeted:
Good on them for paying attention and being open to ideas. Since they're listening, I put together the following list that I think would improve the Overdrive experience.
Granted, I know their web interface is somewhat customizable, so different libraries have different looks and slightly different experiences. And, I know they have a mobile interface, which I'm going to ignore for now. I also won't even talk about Overdrive Advantage, because I don't know how much just seems overly complicated to me due to my library being part of a consortium.
- Remove the bookbag entirely.
It doesn't seem like a whole lot of people shop for and then check out a bunch of books at once. In my experience, most people look for one book at a time, and then download it. This process becomes overly complicated by having to add that one book to the bookbag, review the bookbag, then proceed to checkout to download it. I think Overdrive would be so, so much easier to use if, instead of the "add to bookbag" link, people clicked a link that would take them right to the download process.
If you make downloading a book easy enough, and then return people back to where they were after downloading is complete, you don't need a bookbag anyway.
- Combine the loan-period selection screen with the download button screen.
Once someone chooses a book they want to check out, they should be taken to a single screen that lets them choose the loan period AND click a button to download right from that page. Combining these eliminates a step, which would go a long way to making Overdrive easier to use. The whole experience should be:
- search for book, then click the link to get the book
- choose loan period, click "Download" or "Get for Kindle" button
- struggle with DRM software*
- enjoy book
I see no reason why the process couldn't be this streamlined.
- Change "add to bookbag" link text.
With the bookbag gone, the "add to bookbag" link needs to be changed. One problem I've seen patrons have is making sure they choose the right format - because format is specified on the left of the screen, but the link they need to click is on the right.
It seems difficult to make a mistake, but I have watched more than one person do it - especially in this scenario: Someone has a Kindle, and they limit to show only available items. The Kindle item is checked out, but the EPUB line says "add to bookbag" - the person is thinking Kindle, and sees the "add to bookbag" link, so they click it. Likewise, I've also seen people download an ebook thinking they were getting an audiobook.
My suggestions for better link text is:
Instead of Replace with add to bookbag Download Kindle Ebook
Download EPUB Ebook
Download WMA Audiobook
Download MP3 Audiobook
place a hold Request Kindle Ebook
Request EPUB Ebook
Request WMA Audiobook
Request MP3 Audiobook
I actually go back and forth between "Download Kindle Ebook" and "Checkout Kindle Ebook" - Checkout has better library connotations, but Download is more evocative.
- If someone limits to a format, show only that format.
I hate that a patron can limit to see only Kindle books, and yet EPUBs will still display, if we have both formats for the same title. If someone limits to Kindle, then hide the EPUB line from the image above (and same for audiobooks).
And because format is so important, it should be easier to limit to format - for instance, provide a separate interface for each format that libraries can link to, like, "click here to search for EPUB ebooks." And then, all the patron would see are EPUB ebooks, without them having to further limit to format.
The advanced search format limiter box should include options for "all Ebooks" and "all Audiobooks" options, since someone with an iPad and a Kindle app can use either format. Also, when someone limits to format in advanced search, this should stick even if they click a "Browse by Genre" link too.
Patrons should be able to save their preferred format in their account settings, so they don't have to keep limiting every time they return.
- Change the search algorithm to AND and not OR.
If you search my consortium's Overdrive catalog for "vonnegut last" there are 42 results. However, a search for just "vonnegut" gets four results, and a search for just "last" gets 38. 4+38=42, which means there is no overlap between those search terms. Most people searching for more than one word except to find items containing BOTH of those words.
When our Overdrive catalog was new, and we didn't have a lot of items in the collection, using the OR operator seemed like a cheap trick to make it appear that we had a bigger collection than we did. We're past that now, and clogging up the search results with everything under the sun just adds to why Overdrive is difficult to use.
- Keyword searches should search title and author fields
This refers to the keyword search on the advanced search screen. "Keyword" seems like is should search everything, but it doesn't. Why not? If it's not actually a keyword search (like the basic search box on every page), then call it something else. Or better yet, just replace it with the actual keyword search.
- Add a direct link to the software download page.
The Overdrive Help pages are getting better, but the fact that they periodically change means that library staff even need to refamiliarize themselves with how to help patrons. The most common question that sends me to the Help pages is to download Overdrive Media Console or Adobe Digital Editions. However, none of the options on the Help screen mention downloading software, and I can never remember which one it's hidden behind. Just having a "Download Free Software" option on the Help screen, which leads to a device/OS selection, would be great.
I know this is beyond Overdrive, but getting things set up on an iPad can sometimes get trapped in a loop: in order to install the Overdrive app, you need to create an Adobe ID, but one of the Adobe webpages requires flash, which the iPad does not support, so you have to use a computer to actually accomplish everything. This doesn't happen every time, and I don't know why it does sometimes and not others, but I've seen patrons trapped in this loop more than once - and Overdrive gets the blame every time (justified or not), which just sours the patron on using Overdrive in the future.
I sure this is just the tip of the iceberg. Since Overdrive asked for input, please suggest what improvements you'd like to see in the comments below or tweet them to @OverDriveLibs.
*DRM is a much larger issue, and not entirely under Overdrive's control - so I won't even discuss it here, and instead just focus on their interface and things they can improve. But let's all enjoy The Brads Why DRM Doesn't Work comic once again.