or, The Hitchhiker’s Guide to Fear and Loathing at a Public Library Reference Desk




Your Library is a Part of This Nutritious Breakfast

   November 3rd, 2009 Brian Herzog

Library Calculator Cereal BoxI've mentioned the Library Use Value Calculator a few times, including that the ALA liked it so much they added it to their Tough Times Toolkit (under Making the Case).

Now they've gone one better - the ALA partnered with Safeway to take the Library Calculator out of the virtual world and bring it to the breakfast table.

The artwork [pdf] on the back of their cereal box looks great*, and it certainly gets the point across (I think the "get rich" angle is odd, but I guess that's marketing). It seems fairly intuitive, lists useful facts, and also includes a nice library-related quote from Barack Obama.

Check out the ALA's webpage, the box itself [pdf], and if there's a store near you that carries Safeway cereal, look for it. Sadly, there doesn't seem to be any in New England.

 


*Also good is that it satisfies my cereal box rule: whatever is on the back of the box should be interesting enough to keep you occupied for as long as the cereal inside the box lasts. I mean, those little mazes they put on the back of some boxes might keep me occupied for the first bowl, but what about all the subsequent mornings I eat that cereal? See, if I were president philosopher-king, the world would be a whole lot different.



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ALA’s New 404 Page

   October 2nd, 2008 Brian Herzog

ALA's new 404 page screencaptureMost of the talk about ALA's new website redesign has died down, but I noticed something this week I want to comment on.

On the whole, I think the new site is a vast improvement over the old one. And with any new site, I understand they're still shaking out the bugs, and dealing with lots of dead links.

But: for my previous post, I wanted to find information from the ALA about library activity rising in time of economic trouble. A search on Google linked to something sounding exactly like what I was looking for on the ALA site. However, the link was broken.

By searching the ALA site itself for the title displayed in the Google results, I ultimately found the article's new location. Which is fine, but I have to say I am disappointed with the new website's 404 page.

When the 404 "Page Not Found" page loads, the most dominate thing on the page is the search box right in the center. So of course I clicked on this to search for the page I wanted. But - surprise - it's not a functioning search box. It's just an image of what the search box at the top of the page looks like. Of course the text above this image tells you to use the one at the top, but who reads? I don't - especially when a dominate image draws my attention away from the text.

So ALA, how about making the search box in the center a functioning search box, instead of just teasing us? It would add utility to the page, and make the 404 page incrementally just that much more user-friendly.

But otherwise, I think this is a pretty good 404 page, as far as they go. It customized and nice-looking, and gives some tips for finding what you're looking for. It also includes an email address to contact a person for help, which is great. I think I only noticed this because I talked about library website 404 pages before, and gave my library a fancy-pants 404 page.

I don't understand why it doesn't show up all the time, but maybe that's in the works, too.



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