October 30th, 2012 Brian Herzog
I'm in Ohio this week* visiting family, and couldn't help but notice all the bright pink VOTE LIBRARY signs dotting the lawns in Huron, Ohio:
It got me curious, so I looked into what the library was asking for. Funding increases are certainly nothing new to the library world, but I thought the Huron Library has put together a good levy campaign. They've got info on their website as well as a dedicated website for the issue. Both have a nice embedded video explaining how the library will use the money to benefit the community - and my favorite part is that they break it down to the personal level:
The owner of a home with a market value of $100,000 currently pays $25 per year for library services. The 1.25 mills will cost that same homeowner approximately $39 per year - a total increase of $14 per year. For less than the cost of two hardcover books, or two DVDs, per year, quality library service to the community can be preserved. [emphasis added]
Because there are so many people right now who are against any tax increases at all ever no matter what ever ever, it's important to focus on the value of tax money - and do it in easily digestible language. For people in a community with a strong library, $14 is not much of an increase - and it's certainly easier to understand on a personal level than an increase of .45 mill.
Judging from the number of signs I saw around town, the Huron Library has a lot of community support for this levy - good luck, HPL!
*I had planned to just stay for an extended weekend, but Hurricane Sandy conveniently cut off any return route from Ohio to Massachusetts, so my five day stay became eight days of playing with nieces and nephews and helping my parents (besides, my library was without power for a couple days so they never missed me anyway). I hope everyone else affected by the storm fared well.
Tags: budget, funding, hpl, huron, increase, levy, libraries, Library, oh, ohio, public, sign, vote, voting
July 21st, 2011 Brian Herzog
Usually I'm pretty good at math, but in this case it took me awhile to put two and two together.
Awhile ago, our Childrens Department put a digital picture frame on their desk, using it to display photos of their various programs*. I'd seen and heard of other libraries using digital picture frame like this, and for in-building informational signs (like upcoming events), but I never thought of an application for it at the Reference Desk.
Until a couple weeks ago, when I was in the Apple Store in Boston. I'm not at all an Apple fanboy, but I admit that once in awhile, they come up with a good idea.
A friend of mine was having trouble with her Mac laptop, so we took it to the genius bar to having someone help us with it. I still really like the idea of the genius bar in and of itself, but what got my attention was that, behind the genius bar were great big screens scrolling through tips and information. The messages were all about using or fixing Apple products, which were perfectly targeted at the captive audience of people waiting for the genius bar.
I didn't get any photos myself (Apple is funny about taking pictures in their store), but here are some from the interweb:
You get the idea.
When I saw that, it finally dawned on me - this would be an easy thing for libraries to do at service desks, using a simple digital picture frame. As soon as I can get approval (and funding) to purchase one, I'd like to try one with rotating tips on topics like:
- how to renew books
- how to book museum passes
- using online resources and databases
- where the bathrooms are
- online events calendar
- how to find summer reading books
Really, good topics are anything that might be interesting to someone waiting in line at the Reference Desk.
The "photos" will just be slides created in PowerPoint, and hopefully, having something interesting to look will give patrons waiting in line something to do (in addition to teaching them something they may not have known).
I bet other libraries have already thought of this, so if you're doing it, please comment with how it's working. When I get ours up and running, I'll post an update with how it went.
*They decided to use a digital picture frame rather than flickr or other online service, because they were reluctant to post photos of kids on the internet. Keeping the photos offline and in the Childrens Room was a good compromise (between online or not at all), and it might be more likely for the kids to see themselves, too.
Tags: childrens desk, digital, digital picture frame, digital picture frames, frame, frames, libraries, Library, photo, photos, picture, pictures, public, reference desk, sign, signage, signs
December 14th, 2010 Brian Herzog
One question I get asked all the time, by patrons who were attracted by one of our book displays and then spent a few minutes looking at all the books, is, "can these books be checked out?"
The answer is of course yes (that's why we put them on display). I don't actually mind answering the question, but any time I'm repeatedly asked the same question, I think there has got to be a better way to communicate the answer.
Signs are always the first option, but signs can go wrong quickly.
Then it struck me to use the same trick that restaurateurs and buskers use - you know when you see a tip jar with money already in it, you're more likely to put some in yourself versus a jar with nothing in it?
To translate this theory to book displays, we could start using dollar bills as bookmarks in display books, but I thought a better idea would be to always leave one of the display stands empty. It's subtle and non-verbal, but if someone sees that someone else has already checked out one of the books from the display, it might communicate to them that it's okay for them to check one out, too. Which is what we want them to know, especially if no staff person is around for them to ask.
I did this on all the displays around the Reference desk last week, and I'm waiting to see if anyone asks about checking out a display book. Usually it happens a couple times a week - so far so good.
What do other people do to let patrons know it's okay to check out display books?
Tags: book, Books, communicating, communication, display, displays, libraries, Library, public, sign, signs
November 2nd, 2010 Brian Herzog
Yesterday afternoon, patrons suddenly started asking our Circulation staff why there was a man on our front steps holding a "Free Hugs" sign.
This was news to us, and since there were also a couple complaints, our Head of Circulation walked out and told the man that he can't do that on library property. The man, very nicely and politely, said okay and left.
It was a little strange, and got us thinking - why can't he do that? Our first thought was that it violated our "no soliciting" policy - but technically he was giving out hugs, not asking for them. We couldn't come up with a hard and fast rule that he was breaking, other than it was creeping out patrons and affecting their library use - which does violate our Appropriate Library Behavior policy.
But come on, hugs? I know libraries are open public buildings, and we need to make sure everyone feels comfortable using them. But when the free hugs guy gets banned, maybe dialing back the fear and restoring sanity isn't a bad idea.
But it gets better - a few hours later I saw this tweet:
Apparently he went from the library to the Town Center, where loads of people were out holding campaign signs (loitering?) - and someone called the cops on him for his "Free Hugs" sign.
Tags: appropriate, behavior, free hugs, libraries, Library, Policies, policy, public, sign, signs, soliciting
June 24th, 2010 Brian Herzog
I passed this church sign while walking around Ottawa:
I'm used to hearing the "Google is not as good as libraries" rhetoric, so it was funny to see another profession facing the same struggle. By the way, Bibles in my library are shelved at 220.5/Bibl - maybe our slogan should be, "find a library, find your way."