Cross-Branding the Library Symbol
July 7th, 2015My pre-library background is in marketing, so branding and logos and things are never far from my mind. Over the July 4th weekend, I took the opportunity to throw together some library versions of famous logos (that is, I was too lazy to get off the couch one day so this was a way to entertain myself).
Everyone knows the traditional library symbol...
Here's one to get us attention during the comic book movies trend...
And one to appeal to athletes...
The straight-backed posture above seemed too static, so here's the same thing with some forward energy (or the reader just to a good part in Fifty Shades of Grey...
And of course one for coffee drinkers...
And again for coffee drinkers who like a creepy face...
I still like my "I Library" idea too, but it never really took off. Of course, my favorite cross-branding is the one in my site's header image, but that Superman one turned out pretty well too.
July 7th, 2015 at 11:44 am
I just wish the icon/logo didn’t remind me so much of a toilet 🙁
July 7th, 2015 at 12:48 pm
Great logos!
Casey just burst my bubble… I will never see the logo the same ever again.
July 7th, 2015 at 3:03 pm
These are great – I shared several on our tumblr: http://arlingtonvalib.tumblr.com/post/123479787781/reader-logos-with-extra-personality-created-by
July 7th, 2015 at 10:03 pm
@Casey: sigh, now that you say that, it kind of does look like (the top half) of a guy enjoying his morning paper and constitutional. Thanks.
@Moe: thank you, and I’m with you. Thanks again, @Casey.
@Alex: that’s awesome – thanks!
July 8th, 2015 at 12:38 pm
These are fantastic. Would you consider allowing us to make buttons out of these at our next teen group meeting? (We just got a new button maker.)
July 8th, 2015 at 2:35 pm
I love the superlibrary logo!
July 8th, 2015 at 3:49 pm
@looloolooweez: of course – I hope they come out well.
@Ben: thank you. See, this is what I get up to instead of writing WordPress plugins.
July 9th, 2015 at 6:23 pm
The superman one is particularly timely since this year’s summer reading theme is “Every Hero Has a Story”!
July 10th, 2015 at 10:46 am
@Emma: oh, you’re right – nice catch. I even thought about that while I was writing the post and then promptly forgot. And of course, Superman has one of the best stories!