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Reference Question of the Week – 3/15/15

   March 21st, 2015 Brian Herzog

artwalklogo175I had to wait to post this one until the event had passed, because I didn't want to skew the results. And also as a caveat emptor right up front, this might be one of those "you had to be there" moments, because the set up is long so the punch line may be anti-climatic. But it's the second day of Spring and it's snowing again, so here we go anyway.

Every year since 1993, Chelmsford has had a town-wide Winterfest celebration during February. That's fun. A couple years ago, the organizers also started an ArtWalk - artists created work around the same theme, and these were displayed in business' front windows in the town center. This gave people another reason to be outside and walk around Town, and also drew people to the shops.

This year, an element of competition was added - people could cast votes for their favorite display.

I was asked to help figure out a way to allow online voting for the ArtWalk displays. SurveyMonkey seemed easiest, so the organizers took photos of the displays, I added them to a poll, and we promoted the URL around town so people could vote (this, by the way, is why I waited on this post - I wanted the voting closed so that spambots wouldn't link from here and ruin the poll).

Okay, so there's the set up. The displays were going up on Saturday, February 7th, and the voting would open on Sunday the 8th. And of course, we were promoting the ArtWalk beforehand, and I think some of the artists had been talking it up too.

So now the punchline (I wanted to warn you it was coming so you didn't miss it): on the Wednesday before, an older gentleman came up to me at the desk and said,

I'd like to cast my vote for the Winterfest artwork. I saw the one I liked. Do I do that here?

I was a little puzzled, and told him that no, voting doesn't start until Sunday, and the displays themselves don't go up until Saturday. To which he replied,

Oh, I don't know anything about it. My wife just told me to come down here and vote for hers.

Ha. See, that was totally worth it. As a reward, take a look at the 2015 Chelmsford Winterfest ArtWalk displays. The photos don't really do them justice, but it's a fun program anyway.



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